Networking is a crucial tool in the development of business and social relationships. Knowing how to network effectively can lead to success in both areas. Experts have provided eight helpful tips on how to network productively.
The first hint on successful networking involves getting out there. Whether its attending a party, going to a business event, or joining an organization, the first step in networking is getting involved. You cannot expect to make and develop relationships without making yourself accessible to others. People need to meet you and feel comfortable in order for networking to be a success. For this reason you should try to involve yourself in as many activities as your schedule allows.
Meeting new people and attending social functions is not enough. You need to arrive prepared. This means you need to do research on what events will be beneficial to you. Once you decide which gatherings to be a part of you should do some fact finding on the organization or people that will be there. By knowing what to expect, and by being knowledgeable about potential contacts you will stand out from the rest.
Thirdly, never leave home without your business cards. Make sure your cards include your name, address, important phone numbers and an email address. They should also include a business logo and slogan or tagline. You should give out your business cards generously, even two at a time. The more cards you have circulating at any given time the more helpful they will be. Handing out your business cards is vital but it is equally important to collect them from others. The proper business card etiquette is that whenever you give out a card, you should always ask for one in return. When you are given the business card do not stick in your pocket or in your handbag. You should take a few seconds to look it over to show your interest. You should keep a pen available to jot notes on the back of business cards that are given to you. These notes should include something that will make you remember the person, or anything you committed to do for them.
Next, you should have an effective 15 to 30 second pitch ready. You should be prepared to introduce yourself and make your contact aware of what you can do for them in 30 seconds or less, because that may be all the time you have. You should be passionate, energetic and personable. Have a few introductions prepared that way you can use the appropriate one for any given situation.
The next expert tip emphasizes that you should not try to sell during your networking attempt. Networking is about meeting new people, making contacts, and building relationships, not sales pitches.
Also, while you are at a networking event and meet new people, it is important to ask your new connections about themselves or their businesses. By asking questions you’ll be better able to determine what you can offer them. In addition, people generally enjoy talking about themselves, so being inquisitive will often make you look friendly and interested.
The sixth expert tip is to be a problem solver. When you approach a new person tell them how you can be of help to them now o in the future. Cutting to the chase is usually more appealing.
Also, when networking, you should be assertive. This means go up to people and introduce yourself; don’t wait for them to approach you. Try not to spend too much time talking to people you already know. While this might be more comfortable it is not an effective way to make new connections.
